Digital Agriculture Market
AgroBRIDGES Good Practice Recording Template | |
SFSC Name: Digital Agriculture Market | |
Author(s) | Ministry of Agriculture and Forestry |
Insert photo or any visual image or diagram e.g. /Word or Image Collage | |
Choose a primary theme that the Good Practice adheres to (three themes can be considered: | Mutual benefits between primary producers and consumers |
If relevant choose a secondary theme that the Good Practice adheres to | Education and awareness raising practices |
If relevant choose a tertiary theme that the Good Practice adheres to | |
EIP Practice Abstract Format:
Short summary for practitioners in English on the (final or expected) outcomes (1000-1500 characters, word count – no spaces).This summary should be as interesting as possible for farmers/end-users, using a direct and easy understandable language and pointing out entrepreneurial elements which are particularly relevant for practitioners. Research oriented aspects which do not help the understanding of the practice itself should be avoided. |
The Digital Agriculture Market (DITAP), which was implemented by the Ministry of Agriculture and Forestry with the support of all stakeholders of the agriculture (Ministry of Treasury and Finance, Ministry of Commerceand The Union of Chambers and Commodity Exchanges of Turkey (TOBB)), provide ooportunities that farmers can find a market for their products where consumers can supply the quality product they seek. In this way, DİTAP will enable the producer to earn more income, the agricultural product desired by the industry will be access and the consumer to access agricultural products cheaper. In DITAP, the chain from seed to fork is followed, production and supply are provided, and planned production is supported. Also, herbal, animal and fishery products can be sold directly and by the contract production, prices are predictable before the season started and export markets are expanding. In addition, with the Agricultural Land Rental Module, which has been newly added to the system, farmers will be able to rent their lands over DITAP. Real / legal entities can apply DITAP electronically through the portal address ditap.etarim.gov.tr and all necessary transactions are also carried out electronically.Users who are separated as Buyer and Producer (seller) can create requests and offers through the system. The demands created by the buyers can be easily seen by the producers in the region and bids can be made for these demands. Offers from more than one producer can be given to the created demand and the buyer can evaluate the offer he/she wants. In the contract to be made between the Buyer and the Seller, all details such as Quantity, Price, Production Type, Cash/In-kind Advance, Production Place, Order Date, Delivery Date, Shipping, Packaging are predetermined and both parties can trade safely. Contracts on DITAP can be signed both with a wet signature and with an electronic signature.The Map Analysis page allows the producer to examine statistics and analyzes on the area where the product to be produced. In addition, instant weather forecast and warnings are shown on the home page for buyers and sellers. |
Main results/outcomes of the activity (expected or final): DITAP has been used extensively by real / legal persons since April 2020 and is preferred by real persons, private institutions and public institutions who act as producers and buyers. Also, most of the name brands across the country and Central Unions and Cooperatives have also started using this Digital Market and have been included in the system. For now, The number of DITAP’s members reached 220 thousand. An additional support payment will be made to the producers who sell directly through the DITAP or through the organization of which they are a member, over the periods and unit prices to be determined by the Ministry. | |
Short summary for practitioners in native language on the (final or expected) outcomes (1000-1500 characters, word count – no spaces).
This summary should be as interesting as possible for farmers/end-users, using a direct and easy understandable language and pointing out entrepreneurial elements which are particularly relevant for practitioners. Research oriented aspects which do not help the understanding of the practice itself should be avoided. |
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Pearls, Puzzles, Proposals? | Pearls: This platform offer contract production which will assure both parties; buyer and seller. Puzzels: It is possible to choose the region where the products are produced/sold. The main buyers in Turkey are concentrated in the western part of the country, but this puts producers in remote areas at a disadvantage in terms of transportation costs. Proposals: An information and training meeting on the application and use of the Digital Agricultural Market (DİTAP) should be held. Farmers, local distributors, producers and all relevants should be encouraged to participate in this training. |
What needs did the ‘good practice’ respond to? | Different from the others, this online platform which links producers and buyers, is regulated and secured by the ministries and public authorities. |
Methodology Used: | Internet |
Sector | All |
Actors/Stakeholders involved. Who are key actors in the supply chain AND who are key enablers of the process? | Producers, buyers, farmers, local producers, land owners, farm products producers |
Is the good practice supported by an IT application? If yes please describe and collect the TRL | https://ditap.gov.tr/ |
Optional: What supports were provided by public sector bodies/policy instruments? | |
Media attachment (e.g. video link) or other attachment describing/depicting the Good Pratice | https://www.youtube.com/watch?v=0_OygF1RCFw; https://www.tigem.gov.tr/Haber/HaberDetayEng/da0b4ef1-b401-4566-b2a7-e923e6a7666c-dgtal-agrcultural-market-launch; https://www.youtube.com/watch?v=_syJTa_s4nk |
Key words | direct sale, e-sale, contract production, geographical indication, e-learning, e-commerce, agricultural land, farmers, consumers, local products, |
This project has received funding from the European Union’s Horizon 2020
research and innovation programme under grant agreement No. 101000788 |
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